Immerse yourself in an insightful CMO Roundtable where industry-leading Proptech Chief Marketing Officers (CMOs) will share their expertise and strategies for building growth levers within companies. This exclusive event aims to delve deep into the intricacies of strategic marketing approaches employed by seasoned professionals in the Proptech sector.
👋 Guest Speakers:
Kaley Blades, Founder, Halo Effect (Ex-Marketing Head, Compass)
David Angelo Chiapoco, Ex-CMO, Equiem
Brad Kay, Founder, Chief Brand Advisory
Topic Highlights:
Strategic Marketing Insights: Gain valuable insights into strategic marketing approaches used by CMOs to drive business growth and success in the Proptech industry.
Growth Lever Strategies: Learn about the innovative strategies and tactics CMOs employ to build growth levers and propel companies forward in the competitive landscape of Proptech.
Industry Trends and Best Practices: Explore the latest trends and best practices in Proptech marketing, providing a comprehensive understanding of the evolving marketing landscape.
Interactive Session: Engage in a thought-provoking panel discussion and take part in an exclusive Ask Me Anything (AMA) session, providing a unique opportunity to interact directly with industry leaders.
More About the Speakers:
Kaley Blades is the Founder of Halo Effect and has a rich background in marketing, particularly within the real estate sector. With 3 years of experience in growing Compass as the Director of Marketing, Kaley brings valuable insights into strategic marketing initiatives and fostering business growth in the Proptech industry. Halo Effect, under Kaley's leadership, partners with Proptech companies to enhance their client base, revenue streams, and overall profitability, utilizing battle-tested services to drive impactful results and increase business valuation.
David Angelo Chiapoco is a seasoned marketing professional with a diverse career trajectory, having served as the Ex-CMO of Equiem. With a journey that includes climbing the ranks from a junior coordinator to a global CMO, David has accumulated a wealth of experience in building and scaling B2B marketing departments across multiple countries. His expertise lies in evolving marketing strategies to become essential revenue contributors, generating revenue through various channels, and enabling sales teams to win complex enterprise deals efficiently. David's scientific approach to scaling has made him a respected leader in the marketing domain.
Brad Kay is the Founder of Chief Brand Advisory (CBA) and boasts extensive experience in brand strategy and transformation within the real estate and hospitality sectors. Formerly the Chief Brand Officer of Convene and President | Partner of SS+K, Brad has a track record of redefining brand visions, developing successful go-to-market strategies, and enhancing customer experiences. His expertise in brand clarity and strategic guidance has contributed significantly to the growth and success of companies, resulting in substantial funding raises, revenue growth, and industry recognition. Brad's insights into brand development and market positioning are invaluable for CMOs and executives navigating critical inflection points in their businesses.