The PropTechBuzz podcast brings unique perspectives from PropTech founders, CEOs, investors, and innovators worldwide. Here, we learn how they build and grow successful companies that utilize cutting-edge technologies to revolutionize the real estate and construction industry. To view the podcast, click here.
PropTechBuzz recently hosted an exclusive episode featuring Bashar Khdair, CEO of Deed, a Dubai-based proptech platform pioneering fractional real estate ownership. In this episode, Bashar discusses the challenges of entering Dubai’s booming real estate market, the complexity of legal and operational processes, and how Deed is making property investment accessible to anyone from just AED 500 ($136).
He also shares his perspective on regulation, investor trust, and the mindset shift needed for retail investors to embrace fractional property ownership.
Deed is transforming real estate investment in Dubai by enabling fractional ownership starting from AED 500 ($136). The platform sources Prime, high-potential properties, manages all legal and operational requirements, and handles the process from start to exit.
By removing high entry barriers such as large down payments, lengthy contract processes, and property management burdens, Deed offers a fully digital, paperless investment experience. Investors receive monthly rental income and benefit from long-term property appreciation without any complexities.
A minimum investment of AED 500 ($136) makes real estate accessible to retail investors.
The platform manages the full journey, from sourcing the property and securing shares to overseeing the investment, with the goal of a profitable exit.
Investors purchase shares in a regulated SPV that owns the property.
Monthly rental income plus long-term appreciation benefits.
Regulated by DFSA, ensuring compliance and investor protection.
Exit opportunities via biannual liquidity windows after a 12-month holding period.
Investment caps of $100,000/year and 33% per property protect diversification and fairness.
Podcast: Democratizing Dubai Real Estate from AED 500 w/ Bashar Khdair
Dubai’s real estate market is known for luxury properties, strong rental yields, and global appeal, but it has historically been inaccessible to everyday investors. Bashar explains that traditional models require significant capital, complex legal navigation, and time-consuming property management.
Deed tackles these issues by:
Offering fractional ownership starting at AED 500 ($136).
Sourcing high-quality investment opportunities.
Handling tenant management, maintenance, and payouts.
Creating a paperless, fully digital investment journey.
This model allows both seasoned investors and newcomers to participate without the operational headaches of traditional property ownership.
Bashar emphasizes that building Deed required navigating a rigorous regulatory process with the Dubai Financial Services Authority (DFSA).
Regulation not only ensures compliance but also builds investor trust, as the DFSA reviews every detail of the platform’s operational model before approval. These safeguards are critical in protecting retail investors and legitimizing fractional ownership in the region.
While fractional real estate investing has been adopted in markets like the UK since the early 2010s, Dubai has moved quickly to create a supportive regulatory framework. Bashar notes that the UAE is among the first countries globally to issue licenses for this model, with DFSA licensing dating back to 2017.
“The regulation is already here; what we’re working on now is making people aware of it and giving them the technology to participate,” Bashar adds.
Adoption challenges have been more about investor awareness and technology readiness, issues that Deed is actively addressing.
Property Sourcing: Deed identifies and evaluates investment-grade properties in Dubai.
SPV Setup: Once a property is fully funded, Deed establishes a Special Purpose Vehicle in the DIFC that owns the property.
Share Allocation: Investors receive share certificates proportional to their investment.
Management: Deed oversees property management, rental collection, and maintenance.
Returns: Investors receive rental income and participate in capital appreciation upon sale.
Exit Strategy: Majority voting determines property sale; biannual liquidity windows allow share transfers after 12 months.
The DFSA imposes two key limits:
$100,000 annual investment cap per investor to encourage diversification.
33% maximum ownership per property to prevent single investors from controlling decisions.
These rules ensure fairness and protect retail investors from overexposure to a single asset.
Investor feedback has been overwhelmingly positive. Public events and discussions with both retail investors and real estate agents show growing enthusiasm for fractionalized property investment.
“Once people understand, they can start with as little as AED 500 ($136); the interest is immediate,” says Bashar.
While Deed is currently focused on Dubai, expansion to Saudi Arabia and other global markets is on the radar, contingent on favorable regulation and investor demand.
Bashar’s guidance for entrepreneurs entering regulated sectors like proptech or fintech is clear: “Be patient, be prepared, have enough funding, and be ready for the journey.”
By combining regulatory compliance, technology, and fractional ownership, Deed is redefining what real estate investment looks like in the digital economy. For younger and first-time investors, the AED 500 ($136) entry point makes property ownership more attainable than ever before.
By Proptechbuzz
By Ravi Kumar