What is PropTechBuzz?

PropTechBuzz.com provides an interactive online platform for start-ups and innovators who want to launch and promote their brands and products on a global scale. PropTechBuzz is a one-of-its-kind digital marketing platform that caters exclusively to PropTech clients and audiences. What makes PropTechBuzz special is the high visibility it draws to PropTech brands at a fraction of the cost levied by generic media platforms such as Facebook, LinkedIn, or Google. PropTechBuzz succeeds at giving brands a higher ROI by leveraging the power of digital media to kick-start enriching conversations among its ever-growing PropTech community. 

Thousands of industry professionals, real estate agents, property owners, investors, and technologists use the PropTechBuzz portal to discover, evaluate, and engage with quality industry data and analysis. Our media desk is on a constant lookout for stories about the coolest technological breakthroughs, product launches, and major events that rock the PropTech industry across the globe.

Some of our most visited columns include Product Spotlight of the Day, Hottest PropTech Launches, Global PropTech Events, and Global PropTech Stories. 

Launching Products on PropTechBuzz

Since inception, 4000+ products have been successfully launched on the PropTechBuzz.com portal. Our portfolio of clients features global start-ups and large enterprises including NASDAQ-listed companies. Each product on our platform is promoted separately under a specific category, for instance, Real Estate Data/Insights, Property Management, Home/Building Automation, Finance and Investment, Real Estate Marketing, Broker / Agent Solutions, etc. When you launch your product with us under any of these categories, you will find a captive audience ready to welcome your product with views, reviews, and even sales opportunities. Featuring your product with PropTechBuzz will enable you to engage in immersive chat conversations with the sales and marketing teams of buyers directly.

The PropTechBuzz Community

So far, our platform has reached 2,00,000+ viewers and continues to grow by 1,000+ every week. We host a 10,000+ tightly knit global PropTech community on our immersive platform, 1,000+ of which are VIPs consisting of founders, CEOs, investors, developers, asset owners, and service providers. Community members engage in meaningful discussions on our online forums which are buzzing 24X7. 

We host 50+ online forums on topics such as multi-family homes tech, single-family homes tech, commercial real estate tech, real estate investment tech, short-term rentals tech, student housing tech, and many more. At regular intervals, we start new communities on our platform and ensure that they are nurtured well. We also have exclusive VIP forums for CEOs and CXOs for privileged access to networking opportunities.   

PropTechBuzz Services & Offerings

PropTechBuzz is the world’s only digital marketing platform that specializes in launching and promoting global PropTech products and services catering to the built world. Our niche lies in identifying unique channels of distribution, segmentation, and targeting for each product and optimizing its visibility and growth. We have 3+ years of proven track record in marketing PropTech products and services. Compared to generic marketing, our performance marketing strategies far exceed customer expectations and ensure a higher ROI.     

Currently, we offer two distinct marketing service models customized to launch new products/services or to enhance the marketing efforts of existing brands. 

1. Launch and Promotions Package

Our ‘Launch and Promotions Package’ is designed exclusively to showcase new products and services on our PropTech platform. New products and services can use our paid product promotion premium suite to run a marketing campaign across 2 months to amplify their outreach and gain maximum visibility.     

Our ‘Launch and Promotions Package’ includes: 

• Live Interview with Founder on the day of launch.
• Showcase of product on our homepage for 48 hours.
• Sponsored Spotlight of the Day for 48 hours.
• Special Feature on the PropTechBuzz Newsletter with 2000+ active subscribers.
• Thought Leader Article featuring Founder / CEO on the PropTechBuzz Media Portal.  

2. Growth and Performance Marketing Suite

Our ‘Growth and Performance Marketing Suite’ is a 360° solution that boosts a brand’s existing online presence and outreach. We identify potential customers through an enhanced lead capture mechanism relying on multi-point user interest triggers. Our data-driven digital marketing efforts can multiply platform sign-ups, email subscribers, and appointment bookings, and can drive sales exponentially.

Our team of experts delves deep into user journeys to identify their exact needs and optimize these data flows to generate demands for our products. This precision-based high-intent demand generation service is used to boost outreach, generate traffic and leads, implement sales funnels, and convert customers successfully. We deploy diverse strategies like lead capture landing pages, regional and emotional connect narratives (personalized content), performance marketing, and adaptive selling at multiple data points to meet our targets.

Our unique approach to digital marketing for PropTech products and services leverages the power of media, products, leadership, and community.

If you are looking for the best global launch platform for your PropTech product or service innovation, or an integrated digital marketing platform to spur your marketing outreach, write to us at marketing@proptechbuzz.com for a free consultation.