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How is technology transforming the future of the For-Sale-By-Owner (FSBO) experience? – efizbo

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PropTechBuzz
2/21/2024

The 2023 Profile of Home Buyers and Sellers by the National Association of REALTORS (NAR) found that 10% of home sales last year were FSBO (For Sale By Owner). For years, FSBO customers have remained clueless about most aspects of the selling process, be it transactions, marketing their property well, contracting, closing challenges, and so on. They have been a forgotten, underserved part of the market that is looking for ways to shop smarter with their homes, cutting unnecessary costs. Hence, the demand for a better sales experience and 100% virtual processes is rising in the ever-growing digital age. 

With the advent of new-age technology, this segment is getting an inspired lease of life and the rise of FSBO. Online listing platforms, social media, and virtual tours have made it easier for homeowners to reach a broader audience without relying on traditional marketing methods. Additionally, tools like online property valuation calculators have streamlined the FSBO process, providing sellers with valuable resources to navigate the complexities of real estate transactions.

What are the tech options that are upgrading the FSBO experience?

1. 3D Virtual Tours/360 Walkthrough to Redefine Property Marketing:

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The era of physically visiting multiple properties is fading. 3D virtual tours and 360-degree walk-throughs enable homeowners to market their homes from the comfort of their own space, saving time and making the home-selling experience more accessible.

2. Property photos, drone footage, and floor plans:

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One of the newest trends is using drones to capture aerial images. They give properties a unique perspective. You can use drones to capture aerial views of every kind of real estate listing.

3. Integrated closing agent

An integrated closing agent ensures the transaction through a title insurance policy while also providing constant communication to all parties via web chat or text message. Step by step, it guides sellers through each milestone, from contract to final signature, all 100% online for an easy selling process.

The Impact of the Online Revolution:

1. Increased Transparency Spurs Trust:

Online platforms dismantle opaque pricing structures and hidden fees, fostering trust through upfront information about properties, costs, and transaction processes. This transparency nurtures a healthier buyer-seller relationship.

2. Empowered Consumers Take Control:

The wealth of information and tools provided by online platforms liberates buyers and sellers from traditional real estate constraints. Armed with knowledge, they can independently research properties, compare prices, and negotiate deals on their terms, shifting dynamics in real estate transactions.

3. Global Reach Expands Opportunities:

Online platforms connect buyers and sellers across borders, broadening the pool of potential buyers for sellers and expanding search options for buyers. This global reach is reshaping traditional concepts of local real estate markets.

efizbo: A Leading Player in the Online Real Estate Game

efizbo, a one-of-a-kind platform, is guiding sellers through the entire For-Sale-By-Owner process, from contract to close, all without the need for an agent. Upon coming to terms with a buyer, sellers can now create their contract, eSign, initiate escrow deposit transfer, and close electronically 100% online, eliminating in-person meetings, tedious phone calls, and other monotonous tasks while saving 6% on their closing costs.

This user-friendly platform empowers For-Sale-By-Owner (FSBO) sellers to navigate the entire selling process independently. Features like professional listing creation, virtual tours, instant offer negotiation, and online closing showcase the transformative potential of online platforms in making homeownership more accessible and affordable.

The future of real estate is undoubtedly online, with the ongoing wave of innovations marking just the beginning. From virtual tours to instant offers, the online revolution is reshaping the buying and selling property landscape, making it more transparent, efficient, and empowering. As we navigate this transformative journey, embracing the change is crucial, as is recognizing the democratization of the real estate market and the unprecedented opportunities it brings. Buckle up for a thrilling ride as the brick-and-mortar world of real estate seamlessly transforms into a fully digital haven.


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